Business At Work

Business At Work

This dissertation from www.coursework.info

About McDonald's
The history of McDonalds starts at 1954. That year Ray Kroc, representative of five-spindled milkshake makers, discovers the McDonalds hamburger stand in California. In that restaurant many people were served very quickly and Ray Kroc soon realizes this restaurant has a future.
They conclude a contract what gives him the right to use the McDonald's concept all over the world. On 15 April 1955 the first restaurant is opened in Des Plaines (Illinois). This is now no longer a restaurant, but a museum containing McDonald's memorabilia and artefacts, including Ray Kroc's milkshake maker.

McDonald's is a big success, and restaurants open all over the world. In 1965 McDonald's went public with the companies first offering on the stock exchange. A hundred shares of stock costing $2,250 dollars that day would have multiplied into 74,360 shares today, worth over $2.8 million on December 31, 1998. In 1985 McDonald's was added to the 30-company Dow Jones Industrial Average. The current stock price is $24,70.cobe ber sebebew orbe bek inbe fobe be;

Ronald McDonald is the mascot of McDonald's; he is a well-known entertainer. In 1974 Fred Hill of the Philadelphia Eagles teamed up with McDonald's to create Ronald McDonald House. Here the families of critically ill children have a place to call home while they're away from home as the young patients undergo treatment for their conditions. These houses turn out to be a success, and other Ronald McDonald houses are opened all over the world.

McDonald's serves the world some of its favourite foods - World Famous French Fries, Big Mac, Quarter Pounder, Chicken McNuggets and Egg McMuffin. And they are available all over the world.

Now McDonald's is the world's leading food service retailer with more than 30,000 restaurants in 119 countries serving 46 million customers each day.
It...

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  • Category: Business
  • Words: 8095
  • Pages: 33

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