Day Care
BUSINESS PLAN
For
Bouncy Kids Child
Development
Center
2001
1
Table of Contents
I. Executive Summary
II. Introduction
III. Industry Analysis
IV. Organization
V. Management/Human Resources
VI. Operations
VII. Marketing
VIII. Assumption Page
IX. Financial Documents
X. Supporting Documents
2
Executive Summary
Bouncy Kids Child Development Center will operate under a Christian philosophy that children
need to be treated with warmth and respect. One major emerging trend in the childcare
industry according to the Census Bureau’s Report “What Does It Cost to Mind Our
Preschoolers?” is the care of children during non- standard hours. The service sector is
projected to have the highest and fastest growing percentage of shift workers at 42%. In
1990, 7.2 million mothers with 11.7 million children under the age of 15 worked either full or
part time during non-standard hours. Mothers with children under age 5 have the highest
percentage of voluntary non-standard hours.
Marketing efforts will remain primarily grassroots using local resources, current families, and
churches to promote Bouncy Kids Child Development Center.
3
Introduction
Bouncy Kids Child Development Center is a Limited Liability Company (LLC) owned by
(CDC Owner). (CDC Owner) has over 15 years in the child care industry and has worked
vigorously to provide care for Development Center will operate under a Christian philosophy
that children need to be treated with warmth and respect. The children served by Bouncy Kids
especially need experiences that will foster physical, social, emotional, and cognitive growth.
The atmosphere at Bouncy Kids will be a caring environment to encourage independence,
constructive...
View Full Essay