Strategic Analysis Of First National Bank
I. FACTS OF THE CASE
A. ENVIRONMENTAL SCANNING
1. DEMOGRAPHIC
Population Growth
The world’s current and overall natural growth rate is about 1.14%. It can be expected that the world’s population of 6.5 billion to become 9 billion by the year 2042, an increase of about 50 percent. The following graph is a representation of historical and projected population of the world.
Age and Sex Structure
The world’s age and sex population are as follows (data taken from the CIA World Factbook):
Age structure: 0-14 years: 27.4% (male 931,551,498/female 875,646,416)
15-64 years: 65.1% (male 2,174,605,518/female 2,124,494,703)
65 years and over: 7.5% (male 217,451,123/female 278,474,917) (2007 est.)
Sex ratio: at birth: 1.07 male(s)/female
under 15 years: 1.064 male(s)/female
15-64 years: 1.024 male(s)/female
65 years and over: 0.781 male(s)/female
total population: 1.014 male(s)/female (2007 est.)
Median age: total: 28 years
male: 27.4 years
female: 28.7 years (2007 est.)
To summarize the given facts, it can be said that males and females between the age of 15-64 years makes up majority of the world’s population and also makes up the world’s spending power and workforce.
Geographic Distribution
60% of the world’s population lives in Asia. China is home to more than 1.2 billion people. With a global population of 6 billion, one out of every five people on the planet. India is currently the world's second most populous country with 1 billion people but by 2040, India is expected to become the world's most populous country (by then it'll be home to over 1.5 billion while China will have a population of under 1.5 billion.)
2. ECONOMIC
GNP
According to The World Factbook, the GWP (gross world product) is $65.95 trillion...
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