Table of content
1. INTRODUCTION 2
1.1 BRIEF OUTLINE OF THE COMPANY AND ITS CORE BUSINESS ACTIVITIES 3
1.2 OVERVIEW OF CURRENT BRAND PORTFOLIO AND POSITIONING 4
1.3 PURPOS...
Rural marketing
INTRODUCTION
The concept ‘Rural’ and ‘Marketing’, though used very frequently in various forums, have eluded any precise and non- controversial d...